Adds Video to Its Messenger
Integrating Real-Time Video Technology to Help Singles Put a Flirtatious Face on Their Anonymous Messaging
PR Newswire
(NASDAQ-NMS:IACI) today announced the launch of a video-enabled instant messaging service, allowing users of Messenger to view potential dates live, via webcam while sending and receiving text-based messages. The integration of video and text messaging takes virtual flirting to a new level as subscribers to Video can now demonstrate and notice each other's facial expressions, body language, actions and reactions, as they chat and get to know each other via text-based instant communications.

Users of the new real-time messaging service can start and stop a video session, view multiple messaging partners simultaneously and manage video streams. For users without webcams, has teamed up with Logitech (NASDAQ: LOGI) (SWX: LOGN), the world's leading manufacturer of webcams, to offer webcams that can be easily ordered on With the purchase of a Logitech® QuickCam®, subscribers will receive a special, limited-time bonus of three months free access to the video service.

" Video has proven to be a popular and successful extension of our core service," said Tim Sullivan, president of "We think that real-time video will eventually emerge as an important means of communication on It's fun and truly a great way to get to know someone before the first date."

"Video instant messaging has become an extremely popular way to keep in touch with the people in your life," said Spencer Johnson, director of product marketing for Logitech's Video Business Unit. "Now, people can establish entirely new relationships by using with a Logitech QuickCam."

Subscribers of can log on to to get started. For a limited time, to encourage members to post a video profile, video posters will receive a complimentary Video subscription combined with two weeks free of the core service. Any member can view other members' profile videos, email videos to potential matches, and flirt via streaming webcams using's video instant messaging service for free during the introductory 7-day free trial, after which the $4.95 monthly subscription rate applies.

  Tips for Using Video on Messenger

   *  We are most attracted to people who are having fun, and you'll make the best impression in your video if you relax, be yourself and enjoy meeting people face-to-face through's new real-time video messaging service.

   *  Your smile is worth a thousand words and can certainly transcend technological distance, so be sure to flash those pearly whites.

   *  Looks matter, especially when you save all your best looks for your keyboard and not your video messaging mates.  Be sure to look up now and then and make virtual eye contact, unless you're hoping someone will fall in love with the part in your hair.

   *  Set yourself free.  Move a little.  Be expressive.  Don't hold back, and remember to laugh, nod your head and do that sexy thing you do with your hair as the mood strikes you.

   *  Set the stage for romance with good lighting, a clean and presentable background and your best self.  Put on a little lipstick, or shave, and be sure to make an effort to look your best.

In order to initiate real-time video communications one must already be a subscriber to the core service.

About is the world's biggest online dating and personals property, according to the first global ranking of the Personals category by industry-leading independent measurement firm comScore Media Metrix in January, 2004. Operating 31 unique or co-branded subscription-based online dating sites in 18 local languages, spanning six continents, offers adults worldwide a fun, private and secure environment for meeting each other.'s personals businesses, including, claim more than 974,000 paying subscribers and millions of members. Based on resignation survey data the Company calculates that more than 200,000 members met the person they were seeking on the site in 2003 alone. powers paid online dating on MSN, EarthLink; BET Interactive and is the premier provider of personals for Love@AOL, offering the service across AOL,, CompuServe and offers wireless dating with MatchMobile ( and events and vacation opportunities for singles through its sites and, both operated by its affiliate, MatchLive, L.L.C., and is an operating business of IAC/InterActiveCorp (NASDAQ: IACI).


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